published a smart financial comparison to make people understand the sheer size of Apple economy. 

For example, in the last quarter the iPhone business generated $19.75 billion. That is equivalent to the combined revenue generated by Coca-Cola and McDonald’s, or the same amount of Amazon’s revenue. This is just the iPhone business, not all Apple. 

Just to continue this game, I check the numbers for BMW. In the most recent quarter BMW made $18.2 billion, roughly the same as Apple’s iPhone business. 

Pretty amazing.